All posts by David Prince
The Market Owes You Nothing. Show Up Anyway.
Let’s start with the uncomfortable truth. The market doesn’t owe you anything. No favors. No make-goods. No “you tried hard, so here’s a winner.” It’s not personal, and it’s not going to become personal just because you had a rough month. That sounds bleak. It isn’t. Because the same market that owes you nothing is also one of the most powerful wealth-building mechanisms ever created — if you bring discipline to it. Rules. Max size. A plan for the loss. The willingness to walk away from the screen when you need to. But there’s one thing that matters more than all of it. One habit that separates the traders who make real money from the ones who quietly fade out. Showing up. Nobody who wins big ever fails to show up Here’s what three decades in this business will teach you: there is no one — not one person — who makes serious money in the market and doesn’t show up. And the part everybody gets wrong is when showing up counts. It’s easy to show up when the account is green and every idea is working. That’s not discipline. That’s momentum carrying you. The real test is showing up when things go wrong. When you’re down. When you screwed up a trade you should’ve nailed. When the last thing you want to do is open the platform and look at it again. That’s the day that defines you. The next day is the whole game Say you put on one trade. Maybe it looked great. Maybe it went against you anyway. That happens — the market owes you nothing, remember? Now you’re wrong. You’re stung. And a voice in your head says, I’ll sit tomorrow out. It feels uncomfortable. That right there is the moment. When it feels uncomfortable — show up. Because that very next day might be the one that hands you the setup that turns your whole month around. Or it might be another grind where you suck it up, stay disciplined, and wait. Either way, you can’t catch the opportunity if you’re not in the seat. The market doesn’t wait until you feel ready. It never has. The entire method here is built on defining each opportunity as it comes — not on you being emotionally prepared for it. So the job is simple to say and hard to do: be ready tomorrow, especially if today went wrong. This isn’t just a trading rule Pull it out of any book on success and you’ll find the same idea. Relationships. Friendships. Family. The people who come out the other side of the hard stretches are the ones who kept showing up during the tough months — not the ones who only appeared when everything was easy. Trading just makes it measurable. Your P&L is an honest scoreboard for a lesson that applies to your entire life: how you show up after a setback tells you far more than how you celebrate a win. Bottom line The market owes you nothing. Accept that fully and it stops being discouraging and starts being freeing. It means the outcome isn’t about fairness — it’s about process, discipline, and presence. So build yourself up mentally to be strong enough to show up the very next day, even when you saw red the day before. Wipe it off. Tell yourself you’re in this for the long term. And get back in the seat. Because the traders who win aren’t the ones who never lose. They’re the ones who show up when it matters most. The video in this post is a clip from David Prince’s IC Insiders Group Coaching which is exclusive for members of his Inner Circle VTF®, apply to join the room here.
Continue Reading -->SNDK Ignites the Market
SanDisk (SNDK) rocketed 200+ points higher today after a strong investor day event. And the Inner Circle team caught a 30% move in SNXX. David Prince explains why this was the key to Nirvana for the semi space: David also covers: Which other semi names he’s focused on How he played the neocloud space after NBIS and CRWV earnings Why SPCX isn’t actually about Space right now What earnings names stuck out to him the most so far Why he’s bullish QQQ And more! Get David’s free weekly newsletter for more insights.
Continue Reading -->David Prince Loves HOOD Longterm
David Prince just declared Robinhood (HOOD) a favorite for a long-term hold. He explains what he likes about the story and the stock: David also covers: How to trade HOOD short-term What he’s learned from the beginning of this earnings season Where Micron (MU) and SanDisk (SNDK) are headed Why now isn’t the time for stories like CCXI How he nailed KORU overnight this week The strength of MAG7 His strategy for entering trades And more! Get David’s free weekly newsletter for more insights.
Continue Reading -->How to Trade the SK Hynix Debut
South Korean memory chip maker SK Hynix makes its debut on the Nasdaq Friday. David Prince shares his expectations for the listing and how he would trade the name that day: David also covers: How SKHY will impact other names like MU and SNDK Why he’s been trading CCXI The reason he sees new highs ahead for AAPL Why next week will be big with earnings from TSM and ASML His favorite setups right now And more! Join next week’s Inner Circle VIP Open House!
Continue Reading -->SWMR: Up 100%, What’s Next?
Two weeks ago David Prince told us Swarmer (SWMR) was finally at a buyable level. The stock was trading under $27 at the time… and this morning it hit $60. A 122% move! David explains what he sees next for this name and the broader drone space: David also covers: Why “management is everything” for the SWMR story What’s next for chip stocks like AMD, SNDK and NVDA If this week’s AI news changes the future for META Why he likes ORCL here Whether quantum stocks like IONQ and INFQ can keep going higher Why he believes you shouldn’t “marry” stocks And more! Apply to work with David inside the Inner Circle VTF® now.
Continue Reading -->Buying Stocks at All-Time Highs
When stocks are at all-time highs and extended from their moving averages… what levels should traders be using on the chart? That’s when David Prince turns to things like pivots, supply/demand, and his own gut feeling: David goes over: How he”cheats” levels to buy vs waiting for the perfect spot Why this is a market like he’s never seen before How NVDA is a victim of its own success The setups he likes in this market And more! Apply to work with David inside the Inner Circle VTF® now.
Continue Reading -->NVDA Has Competition Now
Nvidia (NVDA) has long been the leading chip stock in the AI race, with no other company able to compete. David Prince explains why the stock isn’t the clear-cut winner anymore: David goes over: This week’s Mag7 earnings from GOOGL, META, MSFT, AMZN, AAPL Expectations for SNDK and WDC post-earnings Why he’s less bullish the overall market now Setups he currently likes And more! Apply to work with David inside the Inner Circle VTF® now.
Continue Reading -->SWMR: Perfect Stock At The Perfect Time
Since its IPO 2 weeks ago, Swarmer (SWMR) has been the hot new stock in the drone space. And when President Trump spooked the market with his speech on the Iran War Wednesday, SWMR started flying. David Prince explains why it’s the “perfect story at the perfect time”: David goes over: How the SWMR story is about more than just drones Why he shorted Exxon (XOM) as oil prices soared The strategies he’s using in this volatile market Why he hates the idea of ditching quarterly earnings reports And more! Apply to work with David inside the Inner Circle VTF® now.
Continue Reading -->David Prince: What’s Next for Memory Stocks After Micron Earnings
Micron (MU) reported blowout earnings and guidance this week… and the stock fell. David Prince explains why he wasn’t surprised by the drop in the stock despite a “phenomenal report”: David goes over: Why Micron’s (MU) results weren’t “enough” for Wall Street What these results mean for stocks like SanDisk (SNDK) and Western Digital (WDC) How he’s been using the strategy of stock stages in this market How he’s navigated the recent market chop The future he sees for Swarmer (SWMR) after a blockbuster IPO this week And more! Apply to work with David inside the Inner Circle VTF® now.
Continue Reading -->How David Prince Trades Around a Core
Trading around a core position is a key money management strategy David Prince uses to make money on longer term positions. He explains the strategy using Immunome (IMNM) as an example: David goes over: How to have a short-term trade inside of a longer term position How not taking profits along the way can cost you money How to adjust to the new price of a stock after it moves How to determine risk/reward when adding back to a stock This lesson was part of David’s group coaching that is offered exclusively to members of the Inner Circle VTF®. Apply to join the group now.
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